Our corporate identity is the compass that guides all decisions and actions. It is based on the following principles:

● Vision: To be the leading company in Colombia in the provision of Facility services

Management, recognized for our technological innovation, environmental commitment and for being a catalyst for well-being for our employees and clients.

● Mission: To empower our customers to live and work in spotless, healthy, and sustainable environments through high-tech cleaning and maintenance solutions. We create long-term value for the communities we serve and offer a track record of

growth and well-being for our employees.

● Proposed Values:

Innovation and Excellence: Constant pursuit of improvement through the adoption of technology and the delivery of high-quality services, exceeding customer expectations.

○ Conscious Sustainability: Commitment to the environment through eco-friendly products and processes, assuming responsibility for our ecological footprint.

○ Integrity and Transparency: Act with honesty in all interactions,

including the formalization and full payment of the benefits burden of our staff, thus building an unshakeable foundation of trust.

○ Wellbeing and Human Development: To foster an environment of growth and support for our employees, dignifying their work and recognizing that their wellbeing translates directly into the quality of the service we offer.

Our Purpose.

1A Green Cleaning and Maintenance is here to solve a fundamental problem in the service sector: the lack of professionalism and the distrust generated by informality. The purpose is

Going beyond cleaning, becoming an agent of change that dignifies the work of its employees, protects the environment, and aligns with the values of modern businesses.

"Why" translates into the creation of healthier and more productive environments for customers, and

in generating opportunities for a decent and sustainable life for employees,

demonstrating that profitability and social and environmental impact can coexist.

Strategic Corporate Objectives

The strategic plan is based on measurable objectives aligned with the new vision.

● General Objective: To position the brand as the leader in Facility Management solutions

sustainable and technological in the Bogotá market in the next 24 months.

● Specific Objectives:

○ Digital: Increase organic website traffic by 300% in 18 months through

a robust SEO strategy, with the goal of attracting new B2C and

B2B.

○ Technology: Implement management software and an IoT pilot program for the

25% of high-value B2B customers within 12 months, by optimizing service routes and

use of resources.

○ Sustainability: Reduce water and chemical consumption by 15% in 12 months

through the adoption of high-efficiency equipment and precise product dosing

eco-friendly.

○ Talent: Reduce staff turnover rate by 20% in 12 months through a

wellness program, professional training and continuous improvement in the

working conditions.

Strategic Objectives: Guarantee the quality of service through standardized processes and supervision

constant and continuous staff training.

Promote sustainable practices, using biodegradable products and technologies that

minimize the environmental impact.

To foster lasting relationships with customers, based on trust and transparency

and continuous improvement.

Expand geographic coverage and diversify services to serve different sectors

(residential, commercial, institutional).

Strengthening employee well-being by offering fair conditions, technical training, and

growth opportunities for the human team.

1A Green Cleaning and Maintenance Services.

1. Cleaning Solutions for Homes or Offices

2. Cleaning Products and Supplies

3. Specialized Cleaning Solutions.

4. Cleaning of residential complexes.

5. Special care.